For the second summer in a row, I find myself blasting Travis Scott songs on repeat. For the most part, they’re all summer anthems. But it’s “Butterfly Effect” that stands out as my summer jam.
Travis has supplied his vocals on a number of great collaborations this year, including SZA’s “Love Galore,” Major Lazer’s “Know No Better,” and Drake’s “Portland.” Save for “Love Galore,” the repeat value on those tracks is nowhere close to the fun time that “Butterfly Effect” provides. In any case, the one-time Kanye West-protege has been on a roll. He continues to make or feature on hits without showing any signs of slowing down.
The track is a psychedelic, ecstasy-driven trip that gets right to business once the Murda Beatz producer tag kicks in. The video — among the best of 2017 — enhances the notion:
The hook is simple, catchy, and addictive. Three essential ingredients for a summer anthem. You could drop the top in the hills to this song and live free. Or you could at least imagine yourself doing that. (I’m not condoning the usage of “M&Ms” in this post).
Small causes or changes can apparently have momentous and grandiose effect, according to the premise of the “butterfly effect” (the viewing of the 2004 flick “The Butterfly Effect” starring Ashton Kutcher, its 2006 sequel, or its 2009 threequel, need not apply here).
Perhaps one small act in Travis’ life led to his successful career as an artist, as well as his relationship with Kylie Jenner. Cross your t’s and dot your i’s, and maybe we’ll get one of the two anticipated Travis albums within the next few months.
In the meantime, we’re grateful for any music inspired by Travis’ understanding of the butterfly effect. And this single will do more than suffice for the rest of the summer.